This initiative is about saving lives. It’s about de-stigmatizing men’s mental health, creating space for the conversation. It’s about connecting with men and then introducing them to our partner organizations that can provide them with meaningful information and tangible tools. They can build mental wellness, strength and resiliency…and save lives.

We’re trying to break the world record for the oldest man to play football. This good man is going to help me make it happen. Meet coach Chris Rubio, the number one long snapping coach in all of the United States. He’s put over a thousand kids in Division I program cycle. We are here at his amazing facility in Lewiston, Idaho.

Watch the video for more….